Social Media

Virtual Support monthly for LinkedIn, Facebook and Twitter…etc

Do you want to drive traffic to your site? I can assist in ensuring that the traffic you drive will BUY not BOUNCE. I provide analysis, research and customer segmentation that will shine a light on “who” has the highest probability to respond or purchase. How, Sentiment Analysis and Data Mining.

Social Media – would you like to create a Twitter, Facebook or LinkedIn account but don’t know how, let me teach you with respect, dignity and patience. Analytical-Solution offers both affordable prepaid support as well as on-site training and development. Social media made simple and affordable, call today for a free evaluation. 423-552-2062

Below are 30 of the top stats that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program.

Stats

• 5 percent of online shoppers note that social media influenced them to visit a retailer’s website (Foresee)
• 82 percent of 18-29 year olds utilize a form of social networking (Pew)
• 42 percent of American internet users over 18 actively use Wikipedia (Pew)
• 40% of corporate Twitter accounts engage in some kind of customer service (Burson-Marsteller)
• In 2011 marketers will increase their social media usage by 75 percent (Brian Solis)
• 48 percent of consumers combine social media and search engines in their buying process (GroupM)
How Many members of Staff work exclusively on Social Media
• 10.5 percent of CMOs say social marketing efforts are effectively integrated into their overall marketing strategy (MarketingProfs)
• 97 percent of the top US charities utilize Facebook in their marketing efforts (UMass Dartmouth)
• Of all social networks, YouTube has the highest Net Promoter Score with 50 percent of users saying they would recommend it to a friend (MarketingProfs)
• ~140 Million Tweets are sent each day (Twitter)
• 24 percent of adults have posted a review of a product they have purchased (HubSpot)
• 41 percent of the companies report that there is no staff dedicated to social media (Useful Social Media)
• 89 percent of companies note that social media will become a useful cog in their marketing mix moving forward (Useful Social Media)
• 35 percent of small businesses utilize social media in their marketing mix (eMarketer)
• Facebook expects to bring n $4.05 billion in ad revenues this year (eMarketer)
• Facebook is the leading social network for nine out of 13 Asia-Pacific countries (Edelman)
• One out of every six minutes spent online is on a social network (comScore)
• 73 percent of the US internet population visits Facebook each month (comScore)
• 62 percent of Facebook users between 35-54 years of age have liked a brand (eMarketer)
• 64 percent of Twitter users are female (Pew)
• 85 percent of LinkedIn users are Caucasian (Pew)
• 47 percent of journalists will use Twitter as a source for a story (Digital Journalism Study)
• Less than 3 percent of micro businesses utilize Twitter (Vistaprint)
• 61.2 percent of Facebooking females list themselves as married less than a year, compared to 44.3 percent of
males (AdAge)
• The average media site integrated with Facebook has seen a 300 percent increase in referral traffic (Search
Engine Land
)
• 61 percent of Facebook users who have liked a brand note that they are more likely to purchase from that brand
(AllFacebook)
• 96 percent of Americans use Facebook (Business Insider)
• 80 percent of social media marketers are using the platforms to increase brand awareness (eMarketer)
• Only 8 percent of US internet users utilize Twitter despite having a 92 percent awareness level (Edison Research)
• 46 million Americans check their social media profiles daily (Edison Research)

Free Social Media ProBook 2011 (Free Social Media ProBook 2011)

Great reference material from Brian Solis @briansolis The State of Social Media 2011: Social is the new normal (Social is the new normal )

Want to learn more about Foursquare

Twitter Business Guide – Please feel free to download and share this e-book -> Twitter Guide

2011 Social Marketing Benchmark Report -Please feel free to download and share this PDF 2011 SM Benchmark Report

Let’s get you started today, Social Media is here to stay, why not use it!

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Carla.Gentry@Analytical-Solution.com  423-552-2062

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